In parallel to the Evolving Collaborations business, Sustainable Collaborations Group was launched in 2011 to address the key issues that Chief Sustainability Officers and organizations focused on sustainable technology products, applications and services, face today.
Sustainability Executives need to show a ROI and justify spend on their internal projects. The ability to sell, market, communicate and educate internal and external stakeholders regarding their actions and results, is essential to their success.
The messaging and positioning for suppliers of products and services focused on sustainable solutions has to be on-point and truthful– all in the name of transparency. This is now required by the CFOs, external stakeholders and the SEC for publicly traded companies.
How companies market and position themselves is very important.
Sustainable Collaborations / Evolving Collaborations has created the following enablement and assets for technology vendors providing sustainable technology products, applications and services as well as for Sustainability Executives to justify investments and enable them to communicate and educate stakeholders.
Enablement and Assets: